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A brand is an identity, and it's not only limited to goods. Allow Ambi, Shankar, Rita, Kunal, and Joe?who are returning to school for their silver reunion?to bring the idea of people as brands to life for you. The pals have a lively conversation as they explore the university, finding old haunts. Their discussion provides sharp insights into how each person has a distinctive brand that needs to be developed with the same care as brand names for goods. Success factors and success markers can both be found in personal brands. The leadership of a company's can have an impact on how well it operates as businesses compete. Similar to this, a new hire's personal branding could affect the prospects that present themselves to her. Ambi Parameswaran provides a practical roadmap to brand building in All the World's a Stage that will give you an unrivalled competitive advantage. This includes defining a personal brand, creating a presence, developing a distinctive voice, building a network, using social media creatively, and more. This book serves as a clear, important guide during these chaotic times.
Author | Ambi Parameswaran |
Publisher | Westland |
Language | English |
Binding Type | Paper Back |
Non Fiction | Business & Economics |
ISBN13 | 9789395073684 |
SKU | BK 0131440 |
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