This book is a part of the courseware for the Diploma in Retail Banking offered by the Indian Institute of Banking and Finance. This book covers the guidelines and operating procedures in Retail Banking insofar as the liability products are concerned. The book has four Modules as under: ?????? MODULE???A???:???Banker???Customer???Relationships???and???KYC ?????? MODULE???B???:???Different???Types???of???Customers ?????? MODULE???C???:???Other???Issues???Relating???To???Retail???Deposits ?????? MODULE???D???:???Marketing???Strategies???for???Retail???Banking,???Delivery???Channels???and???Future???Scope The???book???covers???a???broad???canvas???containing???the???important???facets???of???the???subject.???