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Business Communication

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'Business Communication is a comprehensive textbook meant for management students pursuing a course on business communication. This book will enable readers to understand concepts and acquire necessary communication skills that would help in shaping their personalities. This text will help them acquire abilities to deal with the global business and life situations appropriately. It includes topics relating to technology, legal and ethical aspects of business, employment messages, employment interview, and global and cross-cultural communication. This text will be equally useful to practitioners in all fields including social, political, public, non-government and religious organisations. The text includes plenty of learning aids to facilitate easy grasp of the concepts. These learning aids include examples, figures, tables, images, boxes, exhibits and relevant suggestive situations for effective adaption of skills by the readers.

Author P. Subba Rao
Publisher Cengage Learning India Private Limited
Language English
Binding Type Paper Back
Main Category Commerce & Business
Sub Category Management
ISBN13 9788131516744
SKU BK 0009418

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