The trusted, thorough, and helpful second international edition of the industry standard textbook for business research. Multiple choice questions, checklists, a research project guide, student interviews, data sets, using Excel in data analysis (in Excel), a test bank, additional Chapter questions, discussion questions, power point slides, a lecturer's guide, case studies, and figures and plates from the text are all included in the book's companion online resources. This edition includes five new students who give first-person descriptions of their experiences conducting business research, along with online films that go with the accounts. Detailed information on "ethical creep," "big data," and academic writing. The material has been updated to better reflect how Internet research methodology is taught by incorporating e-research throughout.?