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Business is an economic activity. Business is decision-making, involving an act of choice on the part of a manager, it is essentially an economic process. Business management is a task-cum-responsibility, in the context of an economic environment prevailing at macro and micro level. Considering all these, the facets of global business management must be appreciated in the context of international economic environment. This is the theme underlying the present volume, which attempts a juxtaposition of theory with empiricism, analysis with description, evaluation (of functioning) with evolution (of institutions), data with system-environment, trends with tendencies, and ultimately environment with management. The book should be of use to the students, teachers, researchers, managers, executive heads, government planners and policymakers, business chambers and bodies, and industrial houses. It can be used not only as a text but also as a ready reference material. It contains many tables, charts and diagrams towards maintaining the technical Of analysis; at the same time facts are presented in a lucid narrative style, which engender ideas and thought-provoking conclusions.
Author | Manab Adhikary |
Publisher | Trinity Press |
Language | English |
Binding Type | Paper Back |
Main Category | Commerce & Business |
Sub Category | Management |
ISBN13 | 9789351381327 |
SKU | BK 0131832 |
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